Flip into Jeans
Two of Zoom’s favorite things to do are:
1. Spotting goodness on YouTube.
2. Inviting honorary dogglers (that is, those that are doggling on their own) to join the crew.
Seriously, watch it three times and see if you’re not smiling.
Knowing that the flick would soon go viral, we did what any fun-loving netizen would do. We contacted the video’s creators, and we took a screenshot of the number of views to prove just how early we’d found the thing. You know, in case it went viral (admit it, you’ve already told a friend about it, and you only saw it 2 seconds ago).
By Wednesday morning it had been seen by 25,000 people… and we sent another email, this time asking to interview the guys.
By nightfall it had been seen by 125,000 people… and we decided to share it even though they said they couldn’t talk before next week.
By Thursday it crossed the million view mark. We sent one last email just for good measureâ€”and to see if they couldn’t somehow find the time soonerâ€”â€but began to wonder if this level of goodness hadn’t been engineered to do just what it did.
On Thursday night, when the phone rang with a 415 number, we had our answer. It was the head of Levi’s Brand PR. Go figure. It still looks like a good time though. Give it a go.